Roberto Cigna / “Like” me

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Roberto Cigna’s comment on the trend in social media to “Like” a post is pictured as a chef serving a bowl of ‘thumbs up’ symbols.  The illustration compares “Likes” to the new food for the ego.

Instead of having ideas of our own, liking someone else’s idea provides ego gratification.

The illustrator’s use of simple shapes, neutral colors, and a faceless chef seasoning a bowl of “Like” symbols makes a powerful comment on the role of social media in our lives.


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