Roberto Cigna Roberto Cigna / Harvard Business Review

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Harvard Business Review, published by Harvard Business Publishing asked me to illustrate five articles for their Spring On Point Issue, about creativity in business and in particular how to get over the fears that block your best ideas, how to overcome “functional fixdness” and other biases that get in the way of creativity, how to improve your team’s brainstorming focusing on questions and not on answers for breakthrough insights.
I worked on this project closely to Michael Tavilla, Senior Designer at Harvard Business Review Magazine.