Andy Potts has been asked again to create all the promotional materials for the upcoming Raw Power 2020 music festival by organiser Baba Yaga’s Hut. Building on his sci-fi/psych designs for last year’s festival he further developed the logo with textures reminiscent of amp speakers and created ominous rocket structures fashioned from jack plugs. The festival required early bird, first and final announcement poster designs and an animated promo. The animation focuses on the launch sequence of one of the jack towers as the festival line-up appears across the action. This was all modelled in 3d and composited in After Effects with the frenetic soundtrack provided by headliner band Chrome Hoof.
The festival in North London is always a blast and a great place to discover new bands, you can get tickets through their facebook page here. You can also see this and related work on the site here.