Andy Potts / UCR Magazine / The Unquenchable Thirst of AI

Andy Potts had illustrated a new cover for the University of California, Riverside’s UCR Magazine on the ‘Unquenchable Thirst of AI’ and the alarming reliance on fresh water by Big Tech companies. The brief was to depict the large waste of fresh water used in cooling AI server systems and its environmental impact in particular. An AI drain idea was chosen showing the power stations and servers involved and the environments that get impacted by the water waste. The illustration was created digitally with a drain/plughole created in Cinema 4d and composited with elements in Photoshop.

Art Director: Jessica Weber