“Léo Vargas Illustrates TV Globo’s New ‘Plim Plim’ Campaign for the 2026 FIFA World Cup”





Illustrator Léo Vargas was commissioned to create the illustrations for the first version of TV Globo’s new iconic “Plim Plim” jingle campaign celebrating the 2026 FIFA World Cup. The project combines vibrant illustration, motion design, and broadcast branding to capture the excitement, energy, and passion surrounding one of the world’s most anticipated sporting events.
Developed for TV Globo, Brazil’s leading television network, the campaign reimagines the beloved “Plim Plim” identity through dynamic visuals designed to engage audiences ahead of the 2026 World Cup.