Miguel Monkc / Office Excitement and Collaboration / Wework

Miguel Monkc

To kick off the new year, Wework wanted to show some excitement around people getting together in person to collaborate. Miguel Monkc created this poster as an advertising piece for event posters and social media posts of the brand. Bright colors were key, alongside funny characters collaborating together. Some of the briefing directions included to work with multiple characters to show different ways of working, handcrafted quality, texture and vibrant colors, sense of optimism, warmth, togetherness and hopefulness, clever interpretations of themes, unexpected twists in the composition and avoid literal or cliché solutions.
Art Direction: Michelle Nguyen